Everybody have welcomed new year with lots of new year resolutions. Businessmen must have discovered some new techniques to grow their business in more new ways. So, one more year passed away making email marketing one more year older but leaving behind some incredible facts discovered in 2015. Read More
No doubt Christmas is outside the door and no doubt again Christmas period is the best marketing period specially for shopping marketers and if you are a starter, than missing this stage can prove a deadly loss in your business.
Being a shopaholic I can guide the two very genuine demands from the customer’s side in the holiday season.
- Gifts for our closed ones whom we know very well and can spend our best.
- Gifts for the fellow whom we don’t know with very close but yet we have to purchase for them as well – Cheap and best.
Email Marketing is the best and most effective way to enhance your business. Email is becoming the most personal and businessy way to communicate with customers. But writing to your customer is like introducing yourself before them may be for the first time or second or third. But what you write to your customer reflects the image of your work. Read More
It’s time for rejoice for email marketers and to improve your email experience because without much buzz Gmail stepped forward for one more innovation that is very beneficial for Gmail and email marketers as well that is Google Postmaster. With even very much success stories of Google there was still a blank page of it when it comes to how your mail is getting treated or seen in Gmail.
Email Marketing strikes people as old-hat. More fashionable tools like Social Media and Tele-marketing get all the attention, and some people will even try to tell you that “email marketing is DEAD!!
Unfortunately, reality doesn’t agree. In-fact, with a strong content marketing strategy, email is more powerful than ever graced to Social Media. When you send a well-done email-marketing message, it is like sitting on the gas pedal in a sports car. Things just start and go.
In fact, of all of the ways that a modern marketer can reach prospect and boost sales, email marketing is probably the most productive. This is especially true when the marketer does a good effort in building the list, consistently provides valuable content, and takes advantage of integration, automation and personalization. Read More
Most of people are not aware to basics of email marketing. Our sales executive got the calls from many clients and they ask some basic questions to understand email marketing things like what a hard bounce was and how it was different from a soft bounce, what are tracking metrics, how to determine a good click-through rate, and why my emails looked different in different email platforms (Gmail, Yahoo, Hotmail etc.).
But some client or marketers were too afraid to ask these questions because they felt stupid asking these.
So, We have decided to create an Infographic post to answer all of these top most asked questions. In doubt? Use this Infographic: Read More
Email marketing is more popular than ever. However, 2.4 million email sent globally every second are making marketer’s job a lot harder. It’s important to learn new strategies of email marketing and lead nurturing that converts leads into customers. We are excited to announce a cool strategy – Video (Visual marketing) integration in email campaigns. Read More