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In our previous post we’ve mentioned 13 simple and free SEO tools which can help to work smarter and faster. Now here are 10 free (and 1 bonus) SEO analysis tools. For each tool, there are some brief overview and helpful screen-shots.

These tools will help you to analyze your website. Now, let’s get started.

1. Google Webmaster Tools

It is a free service offered by Google that helps you monitor and maintain your site’s presence in Google Search results.

The Fetch as Google tool enables you to test how Google crawls or renders a URL on your site.


Google Webmaster tool also offer a great feature – Page Speed Insights. PageSpeed Insights analyzes the content of a web page, then generates suggestions to make that page faster.

Another great feature of Google Webmaster – Mobile-friendly Test. This test will analyze a URL and report if the page has a mobile-friendly design.

2. Pro Rank Tracker

PRT helps you to get the most up to date, easy to analyze ranking information on all your websites, so you can stay one step ahead of the competition and maximize your profits.

Cost – one free account is allowed per individual or a legal entity. 2 URLs and 20 Terms.


  • Highest accuracy algorithm for unbeatable accurate results

  • Largest Supported Search Engine tracking possible in the industry.

  • Powerful local and mobile rank tracking options.

  • Outstanding Easy Access Anywhere, Anytime (Cloud based service).

It will help to take your business to the next level.

3. SEO Report Card

Free SEO tool

Let UpCity analyze your site for FREE and see how it ranks versus your competitors.


As you can see above image – SEO report card for It also contains some other attributes like:

  • Rank analysis

  • Link building

  • On-site analysis

  • Website accessibility

  • Trust metrics ( domain authority)

  • Current indexing (no. of pages indexed in search engines)

4. Check My Links


Check My Links is a link checker that crawls through your webpage and looks for broken links. ‘Check My Links’ quickly finds all the links on a web page, and checks each one for you. It highlights which ones are valid and which ones are broken, simple as that. Check this example below:


5. Varvy – SEO Overview Tool

Free tool to evaluate webpages online

This tool provides information – domain strength, links (internal and external), social strength and mentions, on page factors, images, robot.txt, page speed, and technical seo etc.


6. Woorank

Use WooRank to address issues on your site and identify opportunities to get ahead of the competition. 14 days free trial.

  • In depth Reviews

  • Download reviews as branded PDFs

  • Competitive Analysis


Report is divided in 4 sections.

1. Marketing checklist

2. Optimize

  • SEO

  • Mobile

  • Usability

  • Technologies

3. Promote

  • Social

  • Local

4. Measure

  • SERP

  • Visitors


Free Website Review and SEO Audit Tool

Quick and simple SEO audit of any web page. Advantages of SEOPTIMER-

  • Improve on-page SEO

  • Test any subpages

  • SEO tips to improve website

  • Free PDF report


8. FOUND SEO Audit Tool

A Free online tool to identify common SEO errors with a website. Simply enter your URL and receive an instant automated SEO audit of your site.


  • Canonicalisation

  • Technical Implementation

  • Meta Data & Content

  • Link Information


9. GTmetrix

Website Speed and Performance Optimization

GTmetrix gives you insight on how well your site loads and provides actionable recommendations on how to optimize it. Analyze your site’s speed and make it faster.


GTmetrix’s Report gives you the full picture on how your site loads and helps you detect where bottlenecks are. Try it for Free!

10. Site Analyzer

Website Analysis and SEO Tools

Site Analyzer is a Free SEO tool to analyze your website. This SEO tool will allow you to analyze your website and generate a multi-point audit sorted by category (accessibility, design, texts, multimedia and networking).

site analyzer

This SEO analysis allows you not only to check the performance of your site but also to improve the visibility of the website for search engines.

Bonus Tool:

Website Gradder – Powered by HubSpot

Hubspot released a tool – Website Grader which is an online tool that generates personalized reports based on the following key metrics:

  • Performance

  • Mobile Optimization

  • SEO

  • Security


Just enter your website URL and an email address, it will generate complete report just in seconds.

Recommended : 10 Hot Tools to Get 10/10 In Your Business

Which tool you love the most? Share your views in comment box below.

Best of Luck!




  • Reply Sunday |

    Hey Pawan,
    I still remain a fan of “Google Webmaster Tool” This should be a must have monitoring tool for newbies as well as experts. Its features reveal the status and progress of the website that can be analyzed for quick action.

    Its still cool to checkout other tools listed here! :D
    I left the above comment in as well.

    • Reply sarvblog |

      Hello Sunday,
      It’s good to see you again! Hope you doing well. Yes, Google Webmaster Tool is the best tool to monitor a website.
      Thanks for stopping by. Have a great day!

  • Reply metz |

    Each of us has different SEO tools that we use frequently and give us that warm and fuzzy feeling.

    These are few powerful weapons expertly picked. Not all free SEO tools work great, right?

    GTmetrix is one of those tools that used to examine page speed and diagnose opportunities for improvement. This tool is reliable, additionally a good balance between thorough and user-friendly.

    All in all, SEO tools are essential for keyword research, on-site optimization, analyze advantages and drawbacks, get information and so much more.

    • Reply sarvblog |

      Hello Metz,
      you said right, SEO tools are very essential to work smarter and faster. These tools give us an opportunity to improve our site.
      Thanks for coming by and commenting. Have a great weekend!

    • Reply sarvblog |

      Hey Dennis,
      It’s good to see you again. I am glad to know that you like these tools.
      Have a nice day!

  • Reply Paula Allen |

    Totally agree with Metz that tools are essential, and everyone has their favorites. I’d add Google Analytics to that list! And when it comes to on-page analysis of keyword usage, etc., I think the Single Page Analyzer can’t be beat. That and other SEO tools come in SEOToolSet Lite, which is a free signup. Though I work for Bruce Clay, Inc., the company that makes SEOToolSet, I really depend on this tool when creating new website content or analyzing existing pages before updating them. It’s crazy that it’s available for free.

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