If you are into selling services, products, or goods, you know how important transactional emails are. These are an integral part of your email campaign. If you are handling emails or have done it before, you know that these emails perform better than promotional emails. If you didn’t, now you know.
If we talk numbers, CTR (Click-Through-Rate) of transactional emails is 3 times higher than non-transactional emails. Read More