While some may assume that SMS is dead, it is still very much alive in the digital marketing arena. Mobile connectivity is incomplete without a well-executed SMS strategy. It is still the easiest and most cost-effective tool for companies to communicate with customers in person.
There is no doubt that social media, publications, and the web are high-paying media, but wholesale SMS is an instant platform that requires very few barriers to delivering your message directly to your target audience.
Given that seven out of ten people own a smartphone, it is important that the technology is easy to use and not intimidating. If companies want to connect with a growing audience, they must continue to make marketing more mobile-friendly – wholesale SMS in one way! Read More