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Cloud-Telephony

Cloud technology has gained popularity in the business environment and is growing by leaps and bounds. For many businesses, voice communication is an important part of communicating with customers and vendors. Voice communication has more potential than other communication and can enter into or break a deal. When it comes to CRM, voice plays a vital role and shows its impact on the customer experience more than anything else. This is where cloud telephony comes in. Over time, the use of cloud telephony in the field of SMEs (small and medium-sized enterprises) will increase significantly.

According to the Gartner report, the cloud services sector has increased to $ 383 billion in 2020. If you still use the old and traditional PBX (Private Branch Exchange) system, it means that you are lagging behind your competitors. The development of new technology has made communication easy and efficient. You can easily migrate to cloud-based services without the need for additional infrastructure or technical knowledge. Read More

How to Communicate with Customers Using SMS

Messaging has taken over telephone and e-mail as the leading technology for private communication through SMS (Short Message Service) or messaging applications.

Many people still feel more comfortable texting than calling. Today, more than 5 billion people worldwide send and receive SMS messages.

SMS has many more unique benefits than any other apps available on our smartphones nowadays, like WhatsApp or Messenger. Read More

Transactional-Emails

Do you send important emails to your clients, customers, or audiences? Obviously, every business does, but did it generate the result you desired? We, as a business, used to send emails and messages to keep in engagement with our customers or clients. These emails are necessary when it comes to generating more leads, signups, or purchase of your product.

These transactional emails are sent based on a user’s behavior. These emails are also referred to as ‘Triggered Emails’. Most of these emails are already written while setting up campaigns. These emails range from: Read More

SMS is a Big Solution for Customer Reach

Happier customers stay with you longer, will give you more money, and recommend it to others. These business SMS strategies are specially designed to create happier customers. As more brands want to target mobile customers, SMS is becoming an increasingly important part of effective multi-channel marketing. In the market, you will find many digital marketing agencies that have SMS as their primary offering, and their customers are potentially deprived of customer interaction and increased return on investment.

Organizations mistakenly believe that mobile marketing requires large investments in applications and does not allow for personalized, targeted communication, and there is no strong analysis to support return on investment. The reality is that access to mobile communications is much easier than perceived, and access to mobile consumers (smartphones and non-smartphones) can be as easy as sending a personalized, targeted text message. Read More

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