We breathe each day, similarly that’s how Google keeps adjusting and improving their search algorithm almost daily to chunk out the best results, then why not we? Adjusting regularly to remain in the safe side to ensure your spam free deliverability. In this post we help you to make your email spam free and improve the deliverability of your emails. Read More
In the last article we taught you that why it’s necessary to make your Email or Email Newsletters a Mobile Friendly. You must have understood till now that why it’s really important. Now in this article we are going to solve the answer of your question that you must have raised after reading the last article. “How?”
Many of you must have worked on how to make our emails land correctly on computers but what about the most used mobile devices with 7 inches or less screens? This requires a complete different technique if we compare it to the traditional email design. Trust me, it’s different but not typical we need not to apply any rocket science. Go through the tips given. Read More
Have you optimized your company newsletters for mobile?If no, then tie up your lace and get ready for the race because you are crawling very slow yet. I know you must be thinking that why to work out for it as mobile open rates have never been higher. But let me make you aware with the real stats, according to Litmus, the percentage of emails getting opened on mobile devices has raised from just just 8% found in 2011 to 53% in 2014. And that’s I believe is a hike of almost 500%.
And if you go through the ExactTarget, 42% of marketers rarely or can say never use mobile responsive design. This means they’re potentially losing the golden chance to reach over almost half of the email subscribers. Read More
Talking about email marketing can be a bit like talking about socialism or politics. Everyone has own opinions and that too a very strong one about what will or won’t work out.
Time is everything, Right? But in case of Email Marketing, we can say it’s everything but yes it is something that certainly matters for your email open rates.
You must have heard about email marketing timing before -
We should avoid sending emails on Mondays because your customers can be too busy, and should try to avoid Fridays because everyone start remaining in flow of weekend.
We should avoid sending emails on weekdays, or after 5 pm, because people probably ain’t able to access their computers. In fact, it can be said that the best time to send an email is on Lucky Tuesday probably at 10:15 am. Read More