Most of people are not aware to basics of email marketing. Our sales executive got the calls from many clients and they ask some basic questions to understand email marketing things like what a hard bounce was and how it was different from a soft bounce, what are tracking metrics, how to determine a good click-through rate, and why my emails looked different in different email platforms (Gmail, Yahoo, Hotmail etc.).

But some client or marketers were too afraid to ask these questions because they felt stupid asking these.

So, We have decided to create an Infographic post to answer all of these top most asked questions. In doubt? Use this Infographic: Read More