SMS marketing is a cost-effective tool for small businesses to reach customers on their mobile devices. SMS marketing can be used for a variety of great reasons such as coupons, appointments, reminders, events, feedback, votes, contests, information, and more. It is fast ( Average response time for text messages is 90 sec.) and measurable marketing tool. SMS produces engagement rates 6-8 times higher than Email.
SMS marketing is growing fast with the rising of mobile devices. Mobile devices are a key communication tool for consumers worldwide. If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time.
If you’re ready to dive into SMS marketing and leverage this amazingly powerful channel it’s important that you’re set up for success and not just using mobile for mobile sake. Read More