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Browsing posts in: Email Marketing

Email Marketing, SMS Marketing 0 comments
15 Solid Reasons Why One Should Never Blow Off Text Marketing

SMS Marketing or Text Marketing is a new spark in the bucket of Digital Marketing. Since many years this bucket was filled up with Email Marketing. I am not saying that Email Marketing is completely out of the market or it has become the younger citizen of the Digital Marketing Family.

There is no doubt in that Email Marketing is still the most businessy way and Professional technique to contact your customer.

But think about yourself, your era, and the sound of tic- tac which comes from your phone and about your hand which is now habitual of checking your phone after that tic-tac.

Being a customer I would love to receive my favorite brand’s messages through text. And being a marketer I would love to stay safe from the problem of “is my subject line attractive enough to get my email opened?”

Hence it can be said that Text Marketing is an easy approach for both the customers and the marketers. Read More

Email Marketing, Online Marketing 2 comments
make your email more engaging

We live in the “Age of Customers” – According to Forrester research.

Meet today’s buyer – Digital Buyer. Thanks to Smartphones, Social Media & Web, these channels provide instant information to customers.

Consumers can access detailed information, pricing, and reviews about services/products anytime anywhere – Just need finger/thumb with a Smartphone.

And, social media provides a great platform to check any business social activity and it give consumers a way to compare.

It’s time to through out old style of marketing because traditional & old marketing mediums are becoming less effective as buyers get more smart & tech-savvy. Read More

Email Marketing 0 comments
Are You Becoming An Accidental Spammer

You must be thinking what an accidental spammer is?

It would be quite harsh for you to hear this but, yes! 95% of email is caught up as spam.

Over the past few years the spam filters engines really gotten so good  in both , filtering the emails before throwing them out and even catching them in spam before they reach out the inbox. The problem lies in faithful decision by the email senders, small business owners and are the like to punch out an “email blast” or fill their readers with marketing contents. These appears as legitimate and warranted marketing, but are considered negatively by the readers all that too making them mark as spam. Read More

Email Marketing 1 comment
Hit Your Customer's Inbox!!

We breathe each day, similarly that’s how Google keeps adjusting  and improving their search algorithm almost daily to chunk out the best results, then why not we? Adjusting regularly to remain in the safe side to ensure your spam free deliverability. In this post we help you to make your email spam free and improve the deliverability of your emails. Read More

Email Marketing 0 comments
#10 Deadly Mobile Oriented Emails Techniques

In the last article we taught you that why it’s necessary to make your Email or Email Newsletters a Mobile Friendly. You must have understood  till now that why it’s really important. Now in this article we are going to solve the answer of your question that you must have raised after reading the last article. “How?”

Many of you must have worked on how to make our emails land correctly on computers but what about the most used mobile devices with 7 inches or less screens? This requires a complete different technique if we compare it to the  traditional email design. Trust me, it’s different but not typical we need not to apply any rocket science. Go through the tips given. Read More

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