Marketing involving the use of a smartphone can be superficially defined as mobile marketing.
Mobile isn’t just one of the most important channels for marketers to utilize, it is becoming THE most important channel.”
What is mobile marketing?
In a broad aspect, mobile marketing can be defined as any marketing activity performed using a global network where consumers are connected through a mobile device, which we call a smartphone. Mobile marketing provides the promotion-related information of any product sent on the mobile phone of the user which will be time location-oriented. Read More