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Email marketing is the most powerful, attractive & cost-effective channel to promote products, events, and business services. This is one of the oldest & popular online marketing tool available. Customers still prefer email because email marketing has higher ROI ( For every $1 spent, $44.25 is the average ROI ) than any other marketing channels.

Watch this video to know how awesome email marketing is. This video contains some amazing stats every marketers should know. Read More

how to grow email subscriber list

A successful Email marketing campaign is very important to communicate and build relationships with subscribers or customers which will further improve ROI. But keep in mind one thing- No subscribers, no campaign. Building subscriber email list is the most important concern for marketers. So, first we need to focus on how to get subscribers. In this article, we’ll learn about how to build an effective email list. Read More

Email marketing is all about to send content (text +images) to a list of subscribers. But how will you decide that how much content you should involve and how many images. Text content is necessary in order to let your customer know about your purpose and images are necessary to keep a hold of attraction on readers. Also, images help explain your text content in a single view if made properly and perfectly. Read More

There is a hot debate among marketers- which tool is most effective, email or social media. Many of marketers consider that social media is a winner & email is old-fashioned. But this is a myth, email is still an effective medium to attract customers to your business. Email is permission based platform & people allow you to send them message.

Social media is an effective way to learn about your audience & target them. It can help you to find new customers & expand your market reach. Social media allows to share content easily & quickly. It generates brand awareness. Read More

This article will mostly focus on how you may think of some ways to impress your customers or in other words earn their loyalty. It is very necessary for the small business to bind their customers by making a strong impact on them, so to let the customers renew the services and stick to your business. Read More

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