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adtech experience

Ad:tech is the event for modern media marketing & media. The event was held on 3rd March – 4th March 2016 at the Leela Ambience Gurgaon Hotel & Residences in Gurgaon, Delhi N.C.R., India. (Visit- Ad:tech India)

Since the day we heard of this web summit, we wanted to join it. The one things, though there are others too, which we like the most is the to the point approach of every person coming and and every person to whom we approach. Wide area, nicely maintained, ample number of volunteers to handle the event gracefully. Read More

Hit Your Customer's Inbox!!

We breathe each day, similarly that’s how Google keeps adjusting  and improving their search algorithm almost daily to chunk out the best results, then why not we? Adjusting regularly to remain in the safe side to ensure your spam free deliverability. In this post we help you to make your email spam free and improve the deliverability of your emails. Read More

#10 Deadly Mobile Oriented Emails Techniques

In the last article we taught you that why it’s necessary to make your Email or Email Newsletters a Mobile Friendly. You must have understood  till now that why it’s really important. Now in this article we are going to solve the answer of your question that you must have raised after reading the last article. “How?”

Many of you must have worked on how to make our emails land correctly on computers but what about the most used mobile devices with 7 inches or less screens? This requires a complete different technique if we compare it to the  traditional email design. Trust me, it’s different but not typical we need not to apply any rocket science. Go through the tips given. Read More

The Right Time To Send Emails - To Get More Opens

Talking about email marketing can be a bit like talking about socialism or politics. Everyone has own opinions and that too a very strong one about what will or won’t work out.

Time is everything, Right? But in case of Email Marketing, we can say it’s everything but yes it is something that certainly matters for your email open rates.

You must have heard about email marketing timing before -

We should avoid sending emails on Mondays because your customers can be too busy, and should try to avoid Fridays because everyone start remaining in flow of weekend.

We should avoid sending emails on weekdays, or after 5 pm, because people probably ain’t able to access their computers. In fact, it can be said that the best time to send an email is on Lucky Tuesday probably at 10:15 am. Read More

15 Hot Free SEO Tools To Shine Your Content Marketing!

Google’s rank on webmaster practices really hasn’t changed over the years. What has changed is their improved algorithms. The implementation of Google Panda, Penguin, and Hummingbird has had an enlightening impact on the SEO track.

Here are those free amazing SEO tools that I can use frequently and which gives me a kind of fuzzy and amazing feeling. It’s always good to have a storehouse, and it can be more forceful to acquire a few powerful weapons smartly, so I’ve included some techniques and tips on how to make these tools more beneficial for you. Read More

10 Amazing Tips to Increase Your Email Open Rates!

Do you know ?

35% of email recipients open email based on the subject line alone.

69% of email recipients report email as Spam based solely on the subject line.

(Source: Convince and Convert)

Let me make you aware of a sad but true in marketing: Most of the surveyed emails don’t lead to sales. Now let me tell you even sadder thing: A lot of surveyed emails never get even opened.

I believe that you must have understood now what I am trying to convey you. Yes you are right!! “Your subject line” After all, your subject line is the first impression of your email or can say even your company. Throwing an email campaign doesn’t mean that you reached your customer, may be you somehow landed in your subscriber’s inbox but what if they saw you and again thrown you to the spam chamber?

Now get ready to shine through your customer’s inbox and get your emails actually opened, read and clicked! Here are 10 tips to help jazz up your email subject lines. Read More

Follow 15 Blogs

In Phil Kotler’s words, “Marketing takes a day to learn. Unfortunately it takes lifetime to master.”

If you want more conversion from your marketing, you must update with new marketing trends, strategies & tips. If you’re in marketing, you have to read (research) A Lot!

In digital marketing if you don’t learn you die. Period. You need informational resources to learn, thats why i put together this list of the 15 top digital marketing blogs (With Infographic) that I read regularly (and a potential subscriber, i get regular emails from them).

Here you’ll find thoughtful content, original ideas, clear how-to’s, and consistent schedules. Check out the blogs below (and don’t forget to subscribe them). I have also mentioned my favorite posts from these blogs, i think you’ll love these. Read More

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